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Colors, graphics, and images can make or break your website. Learning how to use colors, graphics, and images correctly can be one of the determining factors for whether website visitors will stay or hit the back browser. It is important to ensure the success of your site by having several people look at your site to find out their perspective on your color choices when doing website usability testing.MrZFree Articles Directory | Hostsee.com Website Graphics - Do'sMrZFree Articles Directory | Hostsee.com
- Use the right graphic formats. GIF and JPEG are supported well by most web browsers.
- Always use ALT tags in all your graphics. Using an ALT tag with a description or key word will provide text for people who are viewing your site in text only views and will stand as a substitute if the graphic doesn't load as it should.
- Make sure to always use the width="" and height="" tags in your graphics as this will make them load faster.
- Take a look at your web page on different browsers and different computers. Some older computers may have darker screens, which will make your colors look a little different. Therefore, by checking different browsers and computers, you can see if your colors and graphics still look appealing even when they have a slightly different appearance.
- Use captions above your graphics to make them more interesting and help your website visitors better understand what they are looking at.
MrZFree Articles Directory | Hostsee.comWebsite Graphics - Don'tsMrZFree Articles Directory | Hostsee.com
- Do not use too many graphics on any page. Too many graphics will make it load too slowly and people will lose interest and go elsewhere.
- Make sure your designer has compressed the graphics in the right format. Large graphic files will dramatically slow loading time, especially for slower connection speeds. Graphics in formats other than GIF or JPEG can also cause loading problems in some browsers or may not show up at all.
- Flashing graphics and ad banners annoy customers. We know this from years of research observing customers use websites, so you can take our word for it! Or you can ask them yourselves. Use banners or other ads in a way that does not distract the user from the main content or task of the website.
MrZFree Articles Directory | Hostsee.comFollowing these basic visual design do's and don'ts above will help you improve the website experience for your customers. If you want to do even more for your website, consider user testing or usability testing to get feedback directly from your customers.MrZFree Articles Directory | Hostsee.com
Dr. Jay Eskenazi has helped many top eCommerce companies improve their online website experiences via consulting and user experience research, including usability testing, eye tracking and focus groups. Sign up for FREE tips about how to improve your online website experience at http://www.CustomerExperienceLabs.comMrZFree Articles Directory | Hostsee.com
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