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You should decide from the outset what you want people to do when they visit your website. You need to lead visitors in a desired direction - this is known as a 'call to action'. Basically, you want to visitors direct visitors to specific areas and to deter them from leaving. So, you need to make sure that you have a clear 'call to action' in a prominent position on each page.tnQFree Articles Directory | Hostsee.com Access a free report, audio or coursetnQFree Articles Directory | Hostsee.com Make sure that you have an opt-in box on every page of your website promoting your free content. This opt-in box will ask for name and email address, which will link to your shopping cart/list management service.tnQFree Articles Directory | Hostsee.com Buy a producttnQFree Articles Directory | Hostsee.com You want to make it as easy as possible for visitors to buy from you. Therefore, you should make sure that you include all the necessary information about the product, so the buyer does not have to contact you with questions. With this in mind, you could include a FAQ section that provides comprehensive answers. You also want to make sure that people can pay via PayPal or using credit/debit cards, so a 'Buy Now' button is essential.tnQFree Articles Directory | Hostsee.com Sign up for an eventtnQFree Articles Directory | Hostsee.com Whether you are running a 'teleseminar', a 'telesummit' or a live event, you need to have an opt-in box where people can enter their names and email addresses. You also need to set up a specific autoresponder list for these people, so that you can provide them with all the necessary information (call-in details, location, etc).tnQFree Articles Directory | Hostsee.com Become a membertnQFree Articles Directory | Hostsee.com If you run a membership site, you might want to offer a free or a trial version of your site. Make sure you have an opt-in box for these people asking them to provide all the details you need to set them up.tnQFree Articles Directory | Hostsee.com Request a call-back/contacttnQFree Articles Directory | Hostsee.com You might want to offer the facility for people to request that you contact them via email or phone. Make sure that you have a bold graphic button asking for their contact details and reason for contacting them. Not leave!tnQFree Articles Directory | Hostsee.com Remember that visitors can leave your site at any time with a single click. Obviously, you do not want to happen, so make sure that you have clear calls to action that encourage visitors to stay as long as possible.tnQFree Articles Directory | Hostsee.com
About the Author
Emma Walker is a co-founder of Academy for Online Business, a company devoted to helping self-employed professionals; 'solopreneurs' and 'mumpreneurs' build their own online business empires.tnQFree Articles Directory | Hostsee.com If you would like to receive practical and informative online business training products to help you create your perfect VA business, from solid foundations, to which systems you need in place, so that you can start running a business you love, visit http://academyforonlinebusiness.com/blog/tnQFree Articles Directory | Hostsee.com Emma is a serial entrepreneur, author and busy mother.tnQFree Articles Directory | Hostsee.com
Article Source:
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